Anubha Upadhyay

Anubha Upadhyay

Anubha Upadhyay

SVP & APAC Head of Marketing, TP

TP (Teleperformance)

Speaking at

Thursday 23 April, 11:05 - 11:35

Effective Storytelling in the AI Era

Biography

Anubha Upadhyay is Senior Vice President and APAC Head of Marketing at TP (Teleperformance), based in Singapore. She leads marketing strategy and go-to-market execution across Asia Pacific for one of the world's largest digital business services companies.

At TP, Anubha drives how the company's AI-powered solutions, including the TP.ai FAB platform, are positioned, communicated, and brought to market across the region. Her work spans brand strategy, demand generation, sales development, and revenue partnerships, helping global enterprises rethink how they connect with their customers through human and AI collaboration.

Before TP, Anubha built her career across marketing and growth roles in technology and services across APAC. She brings a practitioner's perspective on how data driven storytelling shapes AI adoption, trust, and long-term customer value, particularly in regulated, high-stakes markets where how you communicate matters as much as what you build.