Why Trust is Becoming Financial Services’ Biggest Competitive Advantage with Know Your Customer

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rust has always been at the heart of financial services. But as AI accelerates, financial crime becomes more sophisticated, and regulation continues to evolve, trust is becoming more than a prerequisite - it’s becoming a competitive advantage.
Recorded live at Money20/20 Asia, Danny Levy sits down with Claus Christensen, Founder & CEO of Know Your Customer, to explore how financial institutions are rethinking compliance, identity and risk in a rapidly changing world.
They discuss how AI is transforming KYC and AML, why compliance is shifting from a back-office function to a strategic advantage, the challenge of building technology for a fragmented global regulatory landscape, and what the future of trust looks like in financial services.
Claus also shares the story behind building Know Your Customer, lessons from scaling a global regtech company, and how leaders should think about regulation, innovation and customer trust over the next three to five years.
In this episode:
- Why trust is becoming a competitive advantage in financial services
- How AI is changing KYC and AML
- The biggest trends shaping compliance and financial crime
- Building global technology for local regulation
- Why compliance is moving from cost centre to strategic asset
- Leadership lessons from scaling a global regtech business
- What the future of trust and financial services looks like
Whether you’re a fintech founder, banking executive, compliance leader or simply curious about the future of financial services, this episode explores one of the biggest SHIFTS happening behind the scenes.